Download 30 Minutes to Write Sales Letters (30 Minutes Series) by Ian Linton PDF

By Ian Linton

A part of a sequence of pocket publications geared toward permitting the reader to profit a brand new ability in precisely half-hour, this article offers principles and recommendation on tips on how to write revenues letters that actually promote.

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Additional info for 30 Minutes to Write Sales Letters (30 Minutes Series)

Example text

Thank you once again for contacting us and I hope to speak to you very soon. Version 3: Problem doing the rounds You recently contacted us about ... and I understand that you have not yet had a satisfactory reply. I am sorry that there has been a delay and I am now taking personal responsibility for the matter. EITHER I wanted to discuss this with you personally over the telephone, but I have been unable to reach you. If 50 Customer Retention you would like to contact ... (name/number of a contact who can take calls) and let them know when we can reach you, I will call you back.

We really would like to win your business back, so we hope that you will allow us to make a quote or, better still, try us out for a month. We believe you’ll notice the difference straight away. I will contact you shortly to arrange a meeting. QUESTIONNAIRE We would welcome the opportunity to handle your business again and we want to ensure that you enjoy the highest standards of service. So that we can meet your individual requirements, we would be grateful if you could take the time to complete this questionnaire.

2. How important is customer education to your new product launch programme? 3. Can you use upgrades to increase sales to existing customers? 40 6 CUSTOMER SUPPORT Providing your customers with advice, information and support can help to improve relationships. Dealing with customer queries Customers don’t always know where to get information and advice. This letter from a financial services company explains the support service available and how to use it. We understand that from time to time you have queries about your financial arrangements and you would like to talk to someone straight away.

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